Outdoor photo of Pride festival with huge rainbow flag on ground.

Prince George Pride

I branded Pride’s website and social media, creating a consistent look and feel. I also planned much of their content, creating an editorial calendar and strategically scheduling posts to promote Pride’s various events, as well as encouraging discussion and community building.

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The Challenge

The Prince George Pride Society runs a week of celebratory events every year. Most of Pride’s events are made possible by volunteers, lured in by the promise of free tickets to the local drag show. I was one of those volunteers.

The Solution

At the time, Pride’s web presence was fledgling at best. I branded their website and social media, creating a consistent look and feel. I also planned much of their content, creating an editorial calendar and strategically scheduling posts to promote Pride’s various events, as well as encouraging discussion and community building.

I was also in charge of designing their print materials, photography, and I even helped set up at a few events, so this was a real hands-on project for me. It took over my whole summer.

It remains my most multi-faceted, fully realized project, and something that I’m truly proud of achieving.